Project Brief

Design a user-friendly website for a Vacation property in Fort Myers, Florida. This website is made to attract guests and provide information on the property. The primary use of the website is to show the listing through high-quality images and highlight all of the amenities with detailed descriptions.

Target

Primary target: Families of 4-6 people looking for a modern and trendy rental property to vacation in.
Secondary target: Elderly people who can often be referred to as “snow birds”.